Yeah, me too. We are so “into our stuff” that we tend to be super-critical. I know exactly which articles are my better ones or where I didn’t find (in my opinion) the absolute right words. Some other person, who is not that interested in writing wouldn’t even mind. They’d just read it, and forget it. Wouldn’t remember anything about it.

There are – probably as everywhere – super critical and super uncritical customers. But when I’m honest? I still think it’s terrifying what many people think is “good taste” – if it comes to writing, music, … anything. I mean, look at all those bestsellers. Look up “Andreas Gabalier” – the most famous Austrian musician. So, if that answers your question about a consumers point of view a bit…

I am absolutely against loads of content and I don’t even think that people will stick to this in the future. There is just toooo much out there, content-driven media outlets have risen within the last years and no one can hold up this tempo during a period of two, three or even five years without going completely nuts. I’m so glad I can write very slow stuff now, but hey: I am also very happy to hear that I gained you as a fan. Really! <3